Shimon Sandler

Link Cleanup | Detecting Unnatural Links

Link Cleanup

If your website’s organic traffic recently dropped, chances are you might have been penalized by Google. This may have been caused by unnatural links pointing to your website. If you have Google webmaster tools installed on your site you might receive a message from Google warning you about the unnatural links pointing to your site. [...]

Shimon Sandler

Interview with Greg Hartnett – President BOTW

brian prince and shimon sandler

I’m privileged to conduct another interview with Greg Hartnett, the President of Best of the Web, otherwise known as BOTW (pronounced BotWah). My 1st interview with Greg was back in April 2006. So much has changed in the Search Industry and Social landscape since my last interview with Greg. Q. Hi Greg, thanks for joining [...]

Eli Orgel

The Effect Infinite scroll has on SEO

Infinite scroll is becoming increasing popular among websites today. Websites such as facebook, Twitter  and Pinterest have implemented infinite scroll for their new feed pages for both their desktop and mobile websites.  Since I’m in SEO consulting, many people have asked me whether or not infinite scroll effects SEO or not, so I decided to [...]

Ann Smarty

3 FireFox Addons to Use Google’s SITE: More Effectively

site-search-01

Years ago Google recommended against looking too closely at the site: command results. In fact, the exact words posted by John Mueller, a trend analyst for the search engine, were, “Focusing on the site:-query rough approximations will not lead to useful results” – which is a statement you have probably heard many times before you [...]

Ann Smarty

2 Ideas of Using Hashtags for On-Page Optimization

Now that we are getting better at attracting and using social media traffic and that we clearer understand that we may not depend on Google traffic only, on-page social media optimization is something we need to pay more attention to. Here are two easy (yes, easy but I bet you haven’t thought of those yet!) [...]

Menucha Zimmerman

New Google Analytics Custom Reports

I love a well-executed custom report. In the succinct words of the wise and mighty Avinash Kaushik, Google Analytics is a “data puke”. At least the Standard Reporting tab is, and if not leveraged properly, the Custom Reports can be as well. The amount of data contained in Google Analytics is overwhelming. There are so. [...]

Eli Orgel

Methods for Optimizing Pagination

optimized javascript

Pagination is a topic that is widely covered by many people and agencies offering SEO Consulting services.  This post will serve to summarize how to handle pagination, by adhering to SEO best practices to ensure that all the content on your paginated pages gets crawled & indexed. Typically, small websites and blogs don’t often need [...]