Shimon Sandler

How to Get Included in Google News

I have been asked countless times how to get included in the Google “One Box”. That’s when there used to be a “one-box”. Now we have Google Universal Search results. They contain listings from Google Products, Google News, Google Images, Videos, etc. Getting included in Google News can drive a ton of traffic. But, Google [...]

Shimon Sandler

Google Analytics Auto-Tagging

Lets say you want to track individual keyword performance, and separately track ad copy performance. If you’re using Adwords, you don’t need to place tracking code on the destination URL’s to track the performance of each keyword, and separate tracking for the performance of each ad. You just need to make sure you link your [...]