Iâ€™m feeling very dark today.
Last year there was a new term coined: Googlebowling.
Definition: GoogleBowling is when you put site-wide links on multiple sites, and the link is pointing at your competition for the sole purpose of eliminating them from the Search results. Googleâ€™s ranking algorithm will penalize the target site, and the target site will disappear from the SERPâ€™s. You just bowl them over.
GreyWolf details the â€œoriginalâ€? how to of Googlebowling your competition.
Does Googlebowling work anymore?
Search engine algorithms have changed. Is googlebowling just a lot of meaningless talk nowadays?
Question: Will multiple site-wide links qualify as googlebowling as per the original definition last year?
Is it possible that too many site-wide links will trigger Google’s spam filter? And effectively Googlebowl your competition.
Okay, hereâ€™s my first bold statement: There is no such thing as too many links.
Basically, Google doesnâ€™t count the sitewides any more. Google will only give the site credit for 1 backlink. And, Google isnâ€™t penalizing for a sitewide links. Think about blogs. All those links are sitewide. And, you just get 1 citation rather than 1 for each page. So, if youâ€™re buying a $1,500 site-wide link to rank on Google; itâ€™s WAY overpriced. But, people are willing to pay for it. The benefit of site-wide links is on Yahoo and MSN. So, should you throw out the theory of Googlebowling?
Hereâ€™s the catch, and how Googlebowling can workâ€¦Linking the competitor to bad neighborhoods will trigger Google’s spam filter, and get the site penalized on Google.
I guess the NEW definition of Googlebowling is: Site-wide inbound links coming from bad neighborhoods, and using a competitive term as the text linkâ€™s anchor text.
However, some â€œauthority sitesâ€? are impossible to googlebowl. Eg: 10 years+ in the index and thousands of inbound links already.
Furthermore, with Google, it usually takes multiple offenses to get de-indexed. So, just bad links alone wonâ€™t do it. Although, bad links + cloaking will. But, itâ€™s really difficult to knock a strong site out of the index. Just look what happened to BMW. They already have 1 offense for cloaking. So, I wonder if they are highly susceptible to be Googlebowled by Mercedes-Benz. hehehe
But, you can Googlebowl if the competitive site doesnâ€™t hold much creditably with Google.
Yahoo and MSN are a different story. A lot of site-wide links will boost you to the top SERPâ€™s on Yahoo and MSN.
Why canâ€™t you â€œYahooBowlâ€? or â€œMSNbowlâ€?? Thatâ€™s because on Yahoo and MSN, there is a major hole in their algorithm.
Using sitewide links are probably the #1 Black Hat strategy to rank on Yahoo and MSN.
Hence, Googlebowling. But remember, Googlebowling only works if the links come from bad neighborhoods, and the site has multiple offenses.